---
title: Good Company Culture Will Improve Your Sales Force – FitzMartin
description: Learn how cultivating positive company culture enhances sales performance and team productivity.
image: https://blog.fitzmartin.com/hubfs/podcast_lukeallen_featured.jpg
---

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[Podcast ](https://blog.fitzmartin.com/podcast) | Episode 7

# Good Company Culture Will Improve Your Sales Force

[Listen to episode](https://blog.fitzmartin.com/podcast/good-company-culture-will-improve-your-sales-force/#ListenToEpisode)

![podcast_lukeallen_hero](https://blog.fitzmartin.com/hubfs/podcast_lukeallen_hero.jpg)

Sean Doyle and Luke Allen discuss sales culture, which has become an important conversation in the workplace, in coaching, and in consulting because it’s another lever we can pull.

Listen here or on [iTunes](https://podcasts.apple.com/us/podcast/aligned-podcast-fitzmartin/id1472052181) • [Spotify](https://open.spotify.com/episode/48zyENb3vJRpKT2J4Vaorq)

[Download](https://blog.fitzmartin.com/hubfs/FitzMartin_May2021/Audio/FM_07_-__Luka_Allen_pt_1__edited.mp3)

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![](https://blog.fitzmartin.com/hubfs/podcast_lukeallen_featured.jpg)

[The Role of Marketing in Late-Stage Sales, Part 2](https://blog.fitzmartin.com/podcast/the-role-of-marketing-in-late-stage-sales-episode-3/)

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[Commitment: Don't Lose Deals to Indecision](https://blog.fitzmartin.com/podcast/centricity-private-public-commitment-part-one)

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[The Three Most Damaging Sales Tactics](https://blog.fitzmartin.com/podcast/the-three-most-damaging-sales-tactics)

![](https://blog.fitzmartin.com/hubfs/podcast_leemcknight_featured.jpg)

[Terrible Sales Emails](https://blog.fitzmartin.com/podcast/terrible-sales-emails-episode-5/)

![](https://blog.fitzmartin.com/hubfs/podcast_seandoyle_featured.jpg)

[The Value Triad](https://blog.fitzmartin.com/podcast/the-value-triad-episode-6/)

![](https://blog.fitzmartin.com/hubfs/podcast_lukeallen_featured.jpg)

[Good Company Culture Will Improve Your Sales Force](https://blog.fitzmartin.com/podcast/good-company-culture-will-improve-your-sales-force/)

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