Ignite | A B2B Marketing Blog

The key to magic, and good advertising, is surprise

By Mac Logue | July 24, 2015

You have to love the Internet. You never can tell what you're going to find. Today, I stumbled on this letter from a wannabe magician to Teller of Penn & Teller. (Small warning, you may encounter a slightly off-color joke in this post.)


Posted in: Why good advertising surprises