Ignite | A B2B Marketing Blog

Do you believe these are the two metrics every business leader must know?

By Sean Doyle | August 06, 2015

Have you ever met a business owner that likes to see "red"? Not me. But we must understand that ALL customers start in the red. Agree? 

Over the years I have come to believe that two metrics are more important than any other. The first, to understand "the red." The second...


Posted in: B2B Sales, marketing metrics, metrics